Introduction

Think of your SaaS business as an orchard. If you don’t tend the trees, they won’t bear fruit. Similarly, if you don’t maintain your services, you won’t make a profit. Generating leads for your business is an essential step in maintaining your business’s health and growth. We’re here to show you why and how lead generation can work for you! 

What Is Lead Generation?

A lead is someone who has shown an interest in your product, to the point where they’ve given you their information. You’ll need to nurture this interest to turn it into customer action, as well as generating more leads for your business. 

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